Heidi Richards Mooney is the President and CEO of Redhead Marketing. She is an author, coach, small business owner, internet marketing and social media expert who specializes in helping clients get their Website, Blog, Facebook, LinkedIn, Google+ and Twitter on. She helps clients GROW their business using targeted social media channels including Facebook, Linkedin, Twitter, YouTube, Instagram and Pinterest.
As a redhead, Heidi has experienced and understands the importance of standing out. Using the example of the redhead population (redheads currently make up a little over 2% of the world population) she shows clients how to be remembered and most importantly thought of (top of mind) when prospects need their products and services. Heidi and her team employ a variety of organic search strategies to help her clients get VISIBLE online so they too can stand out in their industries and more importantly in the minds and hearts of their target audience.
Heidi has started more than a dozen mastermind groups in a variety of disciplines – ideal formats for coaching, training and offering advice and guidance to get clients from point A to Point Z… As a coach, her goal is to bring out the best in people, develop their skills, increase their productivity and help them reach their goals in business. Her clients realize the effectiveness in hiring a coach for long-term success. And according to the ICF (International Coaching Federation) “Companies that use or have used professional coaching for business reasons have a median return on investment of seven times their initial investment.” An added benefit: “With a coach on their team, Solopreneurs no longer feel alone in their quest for success.”
Heidi is also Founder & CEO of Women in Ecommerce™ ~ an organization that empowers women with the tools, resources and skills to create a thriving online business. She has written several books, ebooks and countless special reports, articles and online content for her following and for the clients she represents. Women in Ecommerce has been recognized by many digital marketing experts as a Top Blog for Women in Business.
Heidi has been doing business online since 1997, has been studying social media several years before Facebook came on the scene and has interviewed thousands of experts on the subjects of social media and internet marketing including bloggers, email experts, forum leaders and Internet celebrities in the top ten Social Networking Sites. In 2005 Heidi was named one of 50 women shaping the Internet by the International Virtual Women’s Chamber of Commerce. In 2009 Heidi was listed by Only2Clicks.com as a Twitter Woman to Follow. That same year her story appeared in the Book Twitter Success Stories featuring Internet Marketing guru Willie Crawford and 16 other social networking experts and HER Mastermind Group ~ one of the top 20 networks on RYZE in the US ~ named Heidi Social Networker of the Year. And she has a day named after her ~ Heidi Richards Day is June 26th. Heidi’s passion is social media marketing and she helps her clients develop their internet strategies, get their “blog on” and show them how to leverage social networking to grow their business.
In addition to the dozens of websites she has created and/or redesigned for clients in the past several years, Heidi’s latest projects include: Cashing in on Info Products to Grow Your Business and Quirky Marketing: 365 Ways to Promote Your Business Using Zany and Non Traditional Holidays.
Among her other accolades, Heidi has been recognized for her work in Internet Marketing and Social media with the following awards: In 2010 she received the Social Media Leader of the Year from the American Business Women’s Association and in 2011 Media Leader of the Year Award from the Fort Lauderdale Chamber of Commerce. In March 2012 Heidi received the Spiritual Entrepreneur’s Visionary Leadership Award AND the Badass Business Woman Award for Leadership (on the same day!). In 2013, Redhead Marketing was recognized with the Best of Fort Lauderdale Award for Internet Marketing and in 2015 Cision named Heidi a Digital Media Leader to Follow.
She has a combined social media following of over 83,000 and coaches and consults with clients on how they too, can grow their following and expand their reach thru social media.
Follow Heidi on Twitter @HeidiRichards